Fractional vs. Consultant vs. Agency vs. Interim: The Decision Framework Every Growth-Stage Founder Needs
The first question isn’t who to hire. It’s what kind of help to buy. Most founders get this wrong, and they get it wrong expensively. They feel the pain of a gap in the business — sales are flat, marketing is scattered, operations is breaking, the numbers don’t reconcile — and their instinct is to reach for […]